Commercial Strategy

HSMAI Commercial Strategy Week reflects the convergence of marketing, revenue optimization, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies.

In 2022, two of HSMAI’s commercial strategy events will be back together again in Orlando:

  • Marketing Strategy Conference | June 28
  • HSMAI ROC Americas | June 29

We’ll be live, in-person, on-site, face-to-face…not virtual.

See the schedule of events for the week.

Conference Partners

Learn about 2022 partnership opportunities here and reserve your spot!


What You Can Expect